AmCan® was founded on commerce within the Personal Care and Cosmetics industry. 
The organization has helped introduce several brands to the Middle East and North Africa by capitalizing on its unique distribution networks and exciting marketing initiatives.

AmCan® has since modeled itself with a focus on Natural Health Products; this includes all products derived from natural sources. As a niche market, AmCan® has been successful in meeting consumer demand and exceeding both client and consumer expectations.

The organization employs multi-level marketing paradigms which are designed to cultivate consumer awareness, improve brand perception, and provide industry leading service within this sector of the FMCG industry.